HUL Group CFO Srinivas Phatak lays down digital strategy to redefine finance functions Salvi Mittal Feb 15, 2019 It is critical for a data strategy to encapsulate the entire value chain, along with the consumer journey and consumer supply…
Companies’ digital ad spend soars Abhishek Raval Jul 16, 2015 Companies have increased spendings on digital advertisements from 2% of their total advertising budget five years ago to 8-10%…