What’s cookie-ing in digital marketing?
With cookies blocked, coming up with new ways to bolster marketing endeavors is the need of the hour. Marketers must invent and…
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Rephrase.ai raises $1.5 m in seed funding
Rephrase.ai, a synthetic media production platform, launched today with the US $1.5 million in seed funding, led by LightSpeed…
From data lakes to RPA, DHL Express leverages tech to reach its 2025 goals faster
In an interview with Express Computer, Sandeep Juneja, VP Sales & Marketing, DHL Express, speaks about the company’s ‘People…
Lockdown period helped us grow business, say digital marketers
During the time of Covid-19 pandemic when most of enterprises have cut down on traditional marketing and publicity spend, the…
The app versus website dilemma
Leading brands like Apple that have initiated philanthropic activities such as providing information to people about the pandemic…
ADOHM launches Digital Marketing webinars amidst COVID-19
With the outbreak of COVID-19, almost people around the globe are facing challenges due to the restriction of movement. However,…
Only 3% Indian digital marketers measuring RoI correctly: LinkedIn report
When it comes to measuring return on investment (RoI), only three per cent of digital marketers in India are calculating RoI…
Everything we do starts with the customer outcome: Jim Jackson, CMO, HPE
As the Chief Marketing Officer (CMO) at HPE, Jim Jackson oversees brand, web and ecommerce, digital marketing, messaging, demand…
CSC Academy partners with Facebook to empower rural women
Common Services Centre (CSC), which serves as access point for the delivery of various electronic services to villages in India,…
A competitive intelligence platform for online marketing
SEMrush is an online visibility management and content marketing SaaS platform ensuring marketers all over the world get…