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Polycom takes video conferencing market share lead in India

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Polycom, Inc has announced that it led the video conferencing systems and infrastructure market in India with a 50.2% market share in 2011, as per Frost & Sullivan. The vendor showcased a growth of 45% in the video conferencing endpoint market (ahead of the industry growth rate of 35.3%), to capture a share of 50.6%. In the video conferencing infrastructure market, it witnessed growth of 57.4% over the previous year to capture a 48% share.

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Neeraj Gill, Managing Director, India and SAARC, Polycom, said, “Our vision is to make video collaboration ubiquitous and we are delivering on that by creating software-based innovations for mobile, social and Cloud platforms. We are working with nearly 7,000 partners to drive interoperability and extend the reach of video. These latest market share numbers by Frost & Sullivan show that our strategy is working.”

“The video collaboration sector in India is at an interesting stage in its evolution, with an increasing number of enterprises realizing and reaping the benefits of video collaboration solutions to aid in organizational growth. The past year has seen new sectors such as entertainment, healthcare, finance, education and manufacturing explore and deploy video collaboration solutions, while existing customers are looking to enhance their existing video environment,” he added.

Benoy CS, Director, ICT Practice, Frost & Sullivan, South Asia & Middle East, said, “Polycom has led the industry in terms of offering compelling video solutions to customers in various industry sectors including government, public sector, banking and finance as well as emerging sectors such as education and healthcare. Its standard-based solutions and focus on interoperability, combined with its strong partnerships, make it a market leader.”

The Frost & Sullivan report also estimates that the value of the video conferencing market in India was anticipated at $83.2 million—a YoY growth rate of 38.9% in 2011. The industry is likely to sustain a CAGR of 20.1% over the next seven years thanks to trends such as the changing mindset of enterprises that look at video as a corroborator in their business processes; support of the service provider community in deploying managed video conferencing services; enhanced reach through system integrators; and greater enterprise drive for open standards amongst others. The industry has also seen a significant growth in demand for immersive solutions with High Definition as opposed to Standard Definition adoption at 80:20, highlighting change in user needs for want of advanced technology systems.


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