Flipkart, Mahindra announces tie-up for online booking; ensures in-a-month delivery of Mahindra KUV100

By Rashi Varshney On Jan 18, 2016

Flipkart has announced a tie-up in the automobile industry with Mahindra & Mahindra , India’s key SUV manufacturer, to open online bookings for Mahindra’s much awaited SUV – KUV100, exclusively through Flipkart.

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The two entities assures in-a-month delivery of the car. The online bookings for the compact SUV starts from mid-night of January 18th, 2016

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Flipkart launched Automobiles as a category last month and offers a range of automotive accessories.

“This tie-up with Flipkart further reinforces our customer centric initiatives. With the ever increasing population of internet users, this was a step in the right direction for us, especially for brand KUV100 that targets the young and trendy. I am sure that this association will be mutually beneficial for both the companies,” said Veejay Ram Nakra, Senior Vice President, Sales & Customer Care, Automotive Division, Mahindra & Mahindra.

Targeted at the youth and first time car buyers, the KUV100 is contemporary to the core and truly stylized with best in class technologies. An indigenously developed monocoque SUV, the KUV100 will have many firsts to its credit including the first ground up petrol engine offering from Mahindra. In fact, all research & development activities for this compact SUV were aligned with global standards of quality, technology, testing norms, regulations and emissions from the very start.

The KUV100 will be available in 7 colors of Fiery Orange, Flamboyant Red, Dazzling Silver, Aquamarine, Pearl White, Designer Grey and Midnight Black.

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