FamPay partners with Visa to launch India’s first Doodle card for GenZ

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After the successful launch of their numberless FamCard, FamPay has launched India’s first Visa Prepaid Card for teenagers with personalised doodles on it. The card will allow teens to make NFC-enabled contactless payments on the Visa network in India. The card will be available in two different designs – the FamCard and FamCard Me. Teens will be able to design their own card to reflect their personality, playing with names, fonts and doodles.

The launch of FamCard Me marks yet another innovation in the fintech  and card industry, being the first ever doodle card in India.

With FamPay, teens can make online and offline payments using the FamCard and the FamPay App. FamPay crossed 2 million registered users within eight months of its launch and recently raised a Series A funding of US$ 38 Million with Elevation Capital and Sequoia Capital as lead investors.

“If there’s trustworthiness and style in a product, it’s very hard for GenZ to resist it. After launching India’s first numberless card, we decided to up our game in terms of innovation and personalisation. Our new series of FamCards powered by Visa would be the most rewarding, sleek, and secure cards in the market for teens” says Kush Taneja, Co-founder, FamPay.

The FamCard Me will be the first doodle card in India. It will also be the first time Visa forays into numberless cards. Teens can select from a range of 200+ doodles and signature fonts to create unique designs on their FamCard Me. They can also choose to put any name on the card, making it their own card, their own design.


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