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Redefining the way Home & Kitchen appliances are bought and sold

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HomePunch is an Indian online home appliances megastore with a specialisation in small appliances, offering the widest range of quality products under one roof. Launched in March 2016 and founded by Gautam Seth, HomePunch is a Home & Amp; Kitchen Appliances e-commerce portal of Amerex private limited.

HomePunch is team of over 25 professionals with proven expertise in core appliances, e-commerce and SCM facilitates is committed to deliver unique combination of high-grade quality and unsurpassed e-commerce services and world class home & amp; kitchen appliances to customers. It is lead by Sachin Goel as the CEO, a 20-year industry veteran having the experience of working with some of the best brands known in India and overseas, including HCL Infosystems, Dell and LG Electronics.

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The product assortment on HomePunch includes home comfort items, cooking essentials, healthcare products, personal grooming kits, dining wares, cookware, a home décor range and storage and organizers. Adding to the overall customer experience, it also has a ‘Help and Advice’ section which offers a brief guide on everything that a buyer needs to know about the products on the anvil, from shopping guides to appliance care tips, mouth-watering recipes and a blog on customers’ stories.

The company bridges the void in the online e-commerce eco-system by empowering consumers to make informed decisions and helping them buy genuine and latest products with brand assurances and service warranties. It also bolsters the business prospects of brands and retailers by addressing their concerns with respect to e-commerce in India. HomePunch allows brands to manage products directly on the portal ensuring a mutually-beneficial single-pricing model.

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Sachin’s mandate with HomePunch is to ensure that the brand reaches out to the consumers in the most-informed manner and addresses their concerns to the fullest. “Rest,” he says, “Will follow.”

Talking about the futuristic approach of the company Sachin said , “in the next five years, HomePunch will not be just an ecommerce platform/ portal but a go-to destination for any consumer/buyer and brand to buy and sell home and kitchen appliances. It is this goal that makes HomePunch nimble and choosy when it comes to talent.”

He further added that the company’s mission is to deliver a world-class appliances and superior consumer value proposition. “Our aim is to bring everyone – from consumer to brands and people associated with the appliance industry on one platform and redefine the way appliances are bought and sold.”

With over 300 nationally and internationally acclaimed brands on board, the company boasts a ready brand-authorised seller base. Additionally, it has more than 5,000 registered HomePunch e-tailers. The company offers multiple fulfillment options in over 4,000 cities and 5,000 towns.

A dedicated ‘Home Décor’ section is live on the website for consumers to get a detailed insight of interesting and unique home décor ideas. With 25,000 products already available, the company intends to double this number within a year for an evolved consumer experience making it the largest one-stop shop for anything in Home & amp; Kitchen Appliances category in India.


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